MOBILE MARKETING ASSOCIATION VIETNAM (MMA VIETNAM)
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MMA Vietnam was established to fulfill MMA’s mission in local market.
The MMA Vietnam also fosters industry and organizational growth through the adoption of mobile marketing practices and the reduction of market friction. Essentially, the goal is to make it easier and more practical to buy, sell, create, and protect the mobile experience throughout the path-to-purchase globally and regionally.
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NGUYEN ANH TUAN
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NGUYEN ANH TUAN
Managing Director, Adtima
With over twelve-year experience of developing most successful internet products in Vietnam, Mr Nguyen Anh Tuan is known as one of leading expert of technology and digital media industry. Mr. Tuan has consulted and developed platform for a lot of electric newspapers and created products having million-users on mobile and web platform.
Mr Tuan was co-founder and CEO of ePi Technologies which not only is leading news and media company in Vietnam but also is a successful brand invested by IDG Ventures. Currently, Mr. Tuan has joined Adtima as a sales director.
Mr. Tuan is to have a passion for developing and creating optimal solutions for clients and he hopes that he could apply his success experience for building Adtima with slogan – Optimized Results.
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PHAM BUU LONG
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PHAM BUU LONG
Managing Director, Ambient Digital
Long was a founding member of the Ambient Digital team when the company was established in 2010.
He started as Sales Manager and quickly rose through the ranks to Sales Director. In 2016 he became Managing Director of Ambient Digital Vietnam. Long now manages all aspects of the Vietnam Business.
Prior to working at Ambient Digital, Long owned his own business and studied computer science at Supinfo University in Paris.
Long is married, a father and loves to laugh, sing songs and write poetry – as well as work in the Media Industry.”
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SANJAY BHASIN
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SANJAY BHASIN
CEO OF DAN INDOCHINA DENSTU AEGIS NETWORK
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Sanjay has been in the industry for over 25 years working in the US and across Asia Pacific.
Completing his MBA/MIM from Thunderbird in Arizona, he set off to find fame and fortune in New York and started working at Y&R New York. In his 7 years at Y&R NY, he worked on clients like AT&T, KFC, Dupont, Colgate, new business development and the US Postal Service.
Sanjay was then assigned to Singapore where he joined Y&R Asia in August 1999 as Regional Account Managing Director running the Citibank business across Asia Pacific.
He then became the Chief Client Officer responsible for managing Global/ Regional Client Partners such as Accenture, ABN Amro, PMI, Campbells, Caltex, Tiger Beer, the Discovery Channel, Danone, TNT, SPH Search, Cerebos and Sony. He was also the Regional Director overseeing Indonesia, Philippines, Vietnam and Indochina.
After 10 years in Singapore, his adventure continued on as he moved to Bangkok as CEO of Y&R Thailand. After 2 years of growing the Thai office in creative excellence and new business, he took over as the CEO of Indochina and Thailand.
Further accolades led him to be promoted to overseeing Y&R in South East Asia while continuing to run Y&R Thailand operationally where he has driven double digit growth year on year. He had oversight of Vietnam, Myanmar, Philippines, Malaysia, Indonesia and Thailand. Under his leadership Y&R SEA was Campaign’s Agency Of The Year and Y&R Thailand has picked up metal at the AOY for 3 years.
In 2018, Sanjay moved from Y&R to his next adventure as the CEO Of DAN Indochina. Sanjay believes in building teams, working with terrific people and tremendous clients. He now lives in HCMC away from with his wife and 2 children. He is constantly collecting vinyl records and finding ways to get to the gym.
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VU LAM
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VU LAM
HEAD OF AGENCY, VIETNAM FACEBOOK
Mr. Anh Vũ Lâm serves as Head of Agency, Vietnam at Facebook. In his role, he focuses on building strong partnership & collaboration between strategic agencies & Facebook to drive digital ecosystem for Vietnam.
Previously, Vu was the Regional Agency Learning & Development Lead at Google Asia Pacific, in charge of all the training initiatives for agencies in the region. Prior to Google, he spent 10 years working in advertising communication & digital marketing across Vietnam, United Kingdom, Thailand & Singapore.
Vu is a certified life coach and a strong believer in love and how love can make the world a better place. “http://ourlovequest.com/ is his quest with the hope to inspire human beings to love better, one story, one person at a time.
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BASKER RANGACHARI
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BASKER RANGACHARI
Marketing Center Director
Basker has over 30 years of work experience across multiple functions including finance, consulting, Business P&L, Alliances, M&A, Marketing, Analytics, Digital Transformation and Customer Experience. His experience was gained in global institutions such as Standard Chartered Bank, Mashreq Bank, Damac Properties, Zafin Labs, MasterCard Worldwide, Schlumberger and Ernst&Young. During his career, he has lived and worked across Australia, Thailand, Hong Kong, Dubai, Singapore and now Vietnam. As a key member of the C-suite (CMO/CEO/CCO), he is credited with delivering significant brand growth and business profits.
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TU THAI MINH DIEM
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TU THAI MINH DIEM
Director of Specialized Nutrition, FrieslandCampina Vietnam
A seasoned marketing and business lead with nearly 20 years of experience in consumer marketing and business management across various disciplines and leading Fast Moving Consumer Good companies in Vietnam. In January 2018, Tu Thai was appointed Director of Specialized Nutrition business. Encompassed with this appointment she became a FrieslandCampina Management team member, as well as a Global Specialized Nutrition Business Group Management team member. This move followed her strong 7 year career in FrieslandCampina Vietnam. Under her leadership, Friso business has achieved solid successes and transformational milestones in strengthening brand health becoming #1 brand in Infant Milk Powder market, acquiring new users, and reshaping the business model for profitable growth. She concurrently leads digital transformation for FC Vietnam across functions in collaboration with FC Global Digital Leaders. Prior to that, she was New Business Development Director, in charge of new product innovations and Marketing Manager for dairy based beverage product group.
Before joining FrieslandCampina Vietnam, Tu Thai had worked for Unilever 8 years. Her last assignment was the Business Unit Director for Unilever Vietnam Oral Care business. Prior to that, she worked on a few categories at Unilever Vietnam as Business Unit Director for Household Cleaner product groups, and Group Brand Manager for Deodorant category. She also championed Innovation Process Management for Unilever Vietnam. Tu Thai has an MBA from University of California Irvine (UCI) and a Business Management graduate degree in HCMC University of Foreign Languages and Information Technology.
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NITIN GAJRIA
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NITIN GAJRIA
Country Manager - Vietnam / Cambodia / Laos
Nitin Gajria is the Country Manager for Google Vietnam. Prior to taking on the Vietnam business in January, Nitin was looking after the YouTube business across India & South East Asia for 2 years. Before his time at Google, Nitin spent 13 years building large brands at P&G and Mead Johnson. He’s passionate about the power of the Internet to change lives for the better.
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EDWARD THESIGER
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EDWARD THESIGER
CEO Vietnam & Indonesia - GroupM
Ed is a graduate of Nottingham University and the Royal Military Academy Sandhurst. He served 5 years as an officer in the British Army before taking on various management roles in advertising agencies in London (TBWA, AMV BBDO and Ogilvy). Ed was lured to the client side by GlaxoSmithKline where he was responsible for the global brand communications on their Oral Care business, helping Sensodyne to become the fastest selling toothpaste in the world. He moved to Asia to take on the role of Marketing Director South Asia based in Kuala Lumpur. Ed joined GroupM Indonesia in Jan 2012 and in Feb 2016 he took on the additional responsibility of the Vietnam operations. Ed is married with 3 children and enjoys playing any sport which involves balls!
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NGUYEN DINH TOAN
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NGUYEN DINH TOAN
SENIOR VICE PRESIDENT OF MARKETING SUNTORY PEPSICO VIETNAM / CO-CHAIR OF MMA VIETNAM
Currently, Mr. Toan holds the position of Senior Vice President of Marketing at Suntory Pepsico Vietnam. Before that, he was Head of Marketing of Masan Beverage and Vinataba – Philip Morris Indochina, and also served as CMO of Masan Foods, leading the company in the fastest growth period from 12/2008 to 09/2011. Mr. Toan also used to be Customer Marketing Director of Home care, Personal care… for 9 years working at Unilever. Through out that time, Mr. Toan received many prestigious awards from Regional Unilever including “Regional Golden Award”, “Global Path to Grow”, Silver “Asia’s Best Brand Experience”. He also initiated the famous campaign “OMO Tet” and “Dirt is Good” of Unilever Vietnam. Being the former Sunlight Brand Manager, he brought Sunlight to the number 1 brand in the market. The greatest thing to mention is Mr. Toan is the one and only Vietnamese person participating in Board of 50 Judges in Asia Marketing Effectiveness Awards (AME) 2013.
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WHAT WE DO
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By redefining what it means to be a customer-centric marketer through personalized, predictive, powerful consumer engagment
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By providing the framework for what it means to be a Brand Safe marketer with SAVE Future of Brand Safety Council
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With over 2 dozen global events per year, our industry-leading CEO & CMO Summit brings C-Suite members together to define and lead the future and our flagship, Innovate Summitinspires future innovations.
We empower you with unique knowledge and connections.
By participating on our board and joining committees with representation and engagement from the highest levels you’ll be exposed to peers, experts and thought leaders from across the full ecosystem of marketers, tech providers, and sellers for more in-depth insight into issues and solutions.
Join our MM25 peer groupwhich represents some of the top marketing talent in the industry today and are the change-agents in their organization
With our Smarties Awards, we have the world’s only global mobile marketing awards program honoring innovation, creativity and success.
Case Study Hub delivers, members-only database of over 1,000 best-in-class case studies.
Learn best practices from industry-leading brands and build your marketing capabilities by attending the MMA’s regular webinar series.